How Marketing Works Together

You do not need every channel: you need the right channels in the right order.

Most stores try to be everywhere at once and burn out. If you are starting out, it is best to go wide and broadcast across all your social platforms; it doesn't cost anything extra, and it will quickly become clear which platforms are working for you.

Get Shouting shares data across all your channels and learns from past performance so you'll always know where to double down. This is especially powerful if you have a connected store, because then you can see actual ROAS.

Why It Matters

You do not need to do everything: you need the right things in the right order.

What to Do

Pick one get-discovered channel to start. Your best starting point is probably organic social; i.e. posting to your existing social channels.
Pick one keep-them channel (email or SMS) to start.

Copy / Template You Can Steal

Customer path worksheet:

Stranger → discovers you on [platform]
Follower/subscriber → joins via [social / popup / checkout]
First order → buys [hero product]
Repeat buyer → returns because [email/SMS/loyalty]

My two channels for the next 90 days:
- Get discovered: _______________
- Keep them: _______________

Do It in Get Shouting

Account → Social & Brand Settings → Connect Store → Connect Shopify Store or Connect WooCommerce Store
After sync, Store appears in main nav: product and customer data shared across channels
Enable Enable automated CRM journeys in Campaigns → CRM Journeys

Keep in Mind

You do not need TikTok, email, SMS, and ads on day one; pick two and figure out what resonates with your customers.
Connecting your store early means welcome emails, cart recovery, and segments work automatically later.

Related How-To Guides

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