Get Shouting vs Metricool (2026)
Integrated & Automated
Social Marketing
+ Email Marketing
+ Automated CRM
+ Actionable Analytics
Social Analytics
& Scheduling
When you're marketing an ecommerce store or small business, it's important to pick the right tools that will fit your marketing automation and analytics needs, budget, team size, and ability to grow. Your tools should make your life easier and give you the insight and ability to close more sales. Here's an honest comparison of Get Shouting and Metricool, two of the most popular marketing tools available.
Platform Overview
Get Shouting
Get Shouting is a complete integrated & automated marketing department. Create and publish goal-driven multi-channel campaigns in minutes: Organic Social, Paid Social, Email, SMS, and automated CRM Journeys. Campaigns learn from previous performance. Integrated data gives you a full picture of what’s working and tracks real ROAS. Built for e-commerce, small businesses, and their agencies.
Metricool
Metricool is a social media scheduling, analytics, and competitor research platform designed for social media managers, agencies, and brands. It supports scheduling and publishing to Facebook, Instagram, Threads, Bluesky, Pinterest, TikTok, YouTube, Twitch, LinkedIn, and Google Business Profile — with Twitter/X available as a paid add-on. Key features include an AI social media assistant (credit-based), competitor profile analysis (up to 100 profiles), social inbox, hashtag tracker, Smartlinks (link-in-bio), PDF and PPT report exports, Looker Studio connector, and a Zapier/Make API. Pricing is brand-based (a brand is one account per social network). Metricool does not offer email marketing, CRM automation, or deep ecommerce store integration.
Feature Comparison
Verified May 2026
| Feature | Get Shouting | Metricool |
|---|---|---|
| Campaign Creation | ||
| Goal-Driven Multi-Channel Campaigns (organic + paid + email + SMS + CRM) | Under 5 min — 500x faster | Can create Google/Meta/TikTok ad campaigns, but not unified with email/SMS/CRM in one goal-driven flow |
| Ad Spend / ROAS Tracking | Automatic when Google Ads connected | Native ROAS for Meta, Google & TikTok Ads |
| Social Marketing | ||
| Platform Coverage | 10 platforms included: Facebook, Instagram, TikTok, Pinterest, YouTube, Threads, Bluesky, X, LinkedIn, Google Business | Facebook, Instagram, Threads, Bluesky, Pinterest, TikTok, YouTube, Twitch, LinkedIn, Google Business; Twitter/X is +$5/account add-on |
| Publish to Google Ads | Google Display & Performance Max | Create Search & Display campaigns in Metricool |
| Track Google Ads ROAS | Automatic when Google Ads connected | Automatic ROAS when Google Ads connected |
| Manually Create Posts | ||
| AI Assist for Copy Creation | AI social media assistant; credit-based (20 credits/brand/mo on Starter, 35 on Advanced) | |
| Generate Posts From URL | RSS feed import; Web/Blog URL connection; uses AI credits | |
| Generate Posts From Store Inventory | ||
| Generate Batch of Posts from Inventory | ||
| Generate Ad Assets | ||
| Generate Ad Assets from Store | ||
| Manual Scheduling | Unlimited scheduling on Starter+ (subject to fair use policy); 20 posts/mo on Free | |
| AI-Optimized Scheduling | Best Times to Post feature on Starter+ | |
| Social Inbox | Instagram, Facebook, Google Business, TikTok, YouTube, LinkedIn; Twitter/X requires add-on | |
| Post Metrics | Unlimited history on Starter+; 30 days on Free | |
| Platform Metrics | Per-platform analytics + competitor analysis (up to 100 profiles on Starter+) + Reels/Stories analytics | |
| Email Marketing | ||
| Email Campaign Creation | ||
| Design Templates | ||
| Design Template Creation | ||
| Content Templates | ||
| Content Template Creation | ||
| Automatic Contact Import from Store | ||
| Automatic Segment Creation from Store | ||
| Automatic Segment Creation from User Behavior | ||
| Custom Segment Creation | ||
| Pay per Send | 500 Free email or SMS Sends/month | N/A — no email |
| Pay per Contact | No — list storage included | N/A — no email |
| Automated CRM | ||
| Email & SMS Messages | ||
| Visual Journey Builder | ||
| Custom Segment Creation | ||
| Message to Purchase Analytics | ||
| Pay per Send | 500 Free email or SMS Sends/month | N/A — no CRM |
| Pay per Contact | No — list storage included | N/A — no CRM |
| Analytics | ||
| AI Analysis of All Marketing & Performance | ||
| Action Items Based on All Marketing & Performance | ||
| Commerce Analytics | ||
| Social Analytics (Posts, Platforms & Trends) | Strong — per-platform analytics + up to 100 competitor profiles + Reels/Stories + PDF/PPT reports + Looker Studio | |
| Email Analytics (Bounce, Complaints, Purchase) | ||
| CRM Analytics (Top Journeys / Workflows) | ||
| Core Features | ||
| Asset Management | Image and video bank, image/video editor, Google Drive & Canva integration (Starter+) | |
| Drag and Drop Calendar | Social calendar with visual planner | |
| Shopify Integration | Shopify listed as a CMS/URL connector only — no product catalog import, inventory-based post generation, or ecommerce analytics | |
| Shopify Billing | ||
| WooCommerce Integration | ||
| Starter Price | $24.99/mo Basic plan — social + email + CRM + analytics, flat rate |
$20/mo (annual, up to 5 brands) Twitter/X is +$5/connected account add-on; no email or CRM |
| Intermediate Price | $49.99/mo Pro plan — adds AI analysis, batch posting, ad assets, PDF reports |
$53/mo (annual, up to 15 brands) — Advanced plan Adds team management, post approval, Looker Studio, API; Twitter/X still +$5/account add-on |
Strengths & Weaknesses
Get Shouting
Strengths
- ✓ Goal-Driven Multi-Channel Campaigns builds a full organic + paid + email + SMS + CRM campaign in under 5 minutes — 500x faster than assembling each channel manually, with ROAS tracked automatically when Google Ads is connected
- ✓ All-in-one: social + email + CRM + analytics in one platform
- ✓ AI generates posts, emails, and ad assets from Shopify/WooCommerce product catalog
- ✓ Automated CRM journeys with email & SMS for ecommerce lifecycle (welcome, abandoned cart, post-purchase)
- ✓ Unified analytics across social, email, CRM, and commerce in one view
- ✓ Flat pricing — no per-platform add-ons; X (Twitter) included
- ✓ Shopify and WooCommerce deep integration: product catalog, customer data, and commerce analytics
Weaknesses
- ✗ Does not offer dedicated competitor social media profile analysis (tracking up to 100 competitor profiles)
- ✗ No PDF or PPT report exports for clients
- ✗ No Looker Studio connector or third-party BI tool integration
- ✗ No Twitch support
- ✗ Google Ads only for paid ad publishing and ROAS tracking — no Meta or TikTok Ads integration (Metricool covers all three)
Metricool
Strengths
- ✓ Native ad campaign creation and ROAS tracking across Meta, Google, and TikTok Ads — broader ad platform coverage (Meta, Google, and TikTok) than Get Shouting’s Google Ads focus
- ✓ Strong competitor analysis — track up to 100 competitor social profiles (Starter+)
- ✓ PDF and PPT report exports for agencies and clients
- ✓ Looker Studio connector for custom BI reporting (Advanced)
- ✓ Hashtag tracker for Instagram and Twitter/X (add-on)
- ✓ Smartlinks (link-in-bio) included in all plans
- ✓ Supports Twitch and multi-brand management at scale; white label on Advanced
- ✓ Lower entry price for social-only scheduling ($20/mo annually for 5 brands)
Weaknesses
- ✗ No email marketing or CRM automation — requires separate tools
- ✗ No ecommerce store integration — no product catalog import or inventory-based post generation
- ✗ Twitter/X is a paid add-on — not included in any plan price (+$5/connected account)
- ✗ No commerce analytics — cannot connect marketing activity to actual sales
- ✗ Ad campaign creation isn't unified with email, SMS, or CRM in a single goal-driven wizard
- ✗ AI credits are limited per brand per month (5 on Free, 20 on Starter, 35 on Advanced)
- ✗ LinkedIn not available on Free plan
Who Should Choose Each Platform?
Choose Get Shouting if you…
- ✓ Want to launch a full campaign — social, email, SMS, and CRM — from one goal-driven wizard in minutes instead of building each channel manually
- ✓ Operate a Shopify or WooCommerce store and want AI-generated social content from your product catalog
- ✓ Need email marketing and automated CRM journeys alongside social publishing in one platform
- ✓ Want to understand which social posts, emails, and CRM flows actually drive purchases
- ✓ Want flat-rate pricing with X (Twitter) and all 10 platforms included — no per-platform add-ons
- ✓ Are a small business or ecommerce brand looking for a complete marketing stack at one price
Choose Metricool if you…
- ✓ Run paid ads across Google, Meta, and TikTok and want ROAS tracked for all three from one dashboard
- ✓ Are an agency or social media manager handling multiple brands and need detailed competitor analysis
- ✓ Need PDF and PPT report exports to send to clients
- ✓ Use Looker Studio or a BI tool and need a social data connector
- ✓ Manage Twitch streams alongside your social channels
- ✓ Need only social scheduling and analytics — not email or CRM — and have those covered by other tools
Summary
Metricool and Get Shouting both handle social media scheduling and publishing, but they serve fundamentally different needs beyond that. Metricool is strongest for agencies and social media teams that need competitor benchmarking (up to 100 profiles), PDF/PPT client reports, Looker Studio integration, multi-brand management across many clients, and — notably — native ad campaign creation and ROAS tracking across Meta, Google, and TikTok Ads, broader ad platform coverage (Meta, Google, and TikTok) than Get Shouting’s Google Ads focus. It is a dedicated social management and analytics platform, and a strong one. However, it has no email marketing, no CRM, no deep ecommerce integration, and no goal-driven wizard tying paid ads to organic, email, SMS, and CRM in one flow — meaning social, email, ads, and revenue data all live in separate tools and workflows.
Get Shouting is built around the insight that social, email, CRM, ads, and commerce data should be unified in one goal-driven campaign. Its Goal-Driven Multi-Channel Campaigns builds a full organic + paid + email + SMS + CRM campaign in under 5 minutes — 500x faster than assembling each channel manually — and generates social posts from your Shopify or WooCommerce product catalog, runs automated email and SMS CRM journeys (welcome series, abandoned cart, post-purchase), and connects it all in a unified analytics view with automatic ROAS tracking when Google Ads is connected. For ecommerce businesses and small businesses that need this integrated picture, Get Shouting provides significantly more value at a comparable price — and all platforms including X (Twitter) are included with no add-on fees.
The right choice depends on your primary need. For agency-scale competitor research, client reporting across many brands, and multi-platform ad-spend tracking (Meta + Google + TikTok), Metricool is purpose-built. For an integrated marketing stack connecting social, email, CRM, ads, and commerce through one goal-driven campaign wizard, Get Shouting is the stronger fit.
Frequently Asked Questions
Does Get Shouting replace Metricool?
How does Metricool pricing compare to Get Shouting?
Does Metricool have email marketing or CRM?
Does Metricool support Twitter/X?
What is Metricool best for?
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